Pioneering start-ups attract top-class partners

HolidayCheck, the leading German-speaking online travel agency (OTA), and The Trip Boutique closed a partnership to offer AI-powered 1x1 travel advisory for HolidayCheck Premium, a subscription program that provides benefits such as exclusive access to deals, special offers, and top discounts from selected partners for its members. This partnership marks an important milestone for the expansion of The Trip Boutique’s B2B travel-as-a-service offering.

Starting today, all HolidayCheck Premium members can get travel plans tailored to their individual preferences and tastes in all of The Trip Boutique's city destinations. These hyper-personalized travel itineraries produced by The Trip Boutique include curated recommendations of HolidayCheck hotels and much more: the best-matching dining options, sights, shops, bars, activities - everything to make Premium members’ holidays unique.

The Trip Boutique's service combines artificial intelligence with local expert knowledge to provide personalized advisory that saves travelers the time and effort to plan their trips. Besides offering individual recommendations of things to do and see in a destination, The Trip Boutique’s intelligent systems also suggest daily itineraries with proposed times for maximum convenience.

Christoph Ludmann, CEO of HolidayCheck AG says: “The AI-based technology developed by The Trip Boutique adds real value for travelers, as it helps them make the best of their valuable time at the destination. We are convinced that this cooperation will strengthen our capabilities with respect to personalization and inspiration, enriching the travel experience for our customers.”

“At The Trip Boutique, our mission is to give travel brands the superpowers to offer hyper-personalized travel advisory to their clients, so that travelers feel inspired and find what they love at their destination,” says Fernanda Barrence Mutz, CEO and co-founder of The Trip Boutique. “We’re excited to work with HolidayCheck Premium to reimagine the way its members plan and book their trips while boosting the business intelligence", she adds. This partnership with a leading OTA also marks an important milestone for The Trip Boutique’s novel B2B travel-as-a-service offering.

Decentriq selected as a pioneer by Microsoft

Data Clean Rooms (DCR) offer a compliant way for publishers and brands to join their first-party data and uncover new audience insights, making richer targeting possible without third-party cookies. Decentriq No-Code Media Clean Rooms offer a solution for brands, publishers, and retailers who don’t want to sacrifice privacy and control for usability.

In Decentriq Media Clean Rooms, first-party data is guaranteed to never be accessible to any participant, not even to Decentriq itself. It enables advanced matching and lookalike audiences, immediately actionable from within a no-code SaaS environment. Finally, the setup takes only five minutes — so no support is needed from an engineering team.

Decentriq's pioneering role in this field is now demonstrated by a partnership with Microsoft. Decentriq Media Clean Rooms has now been selected as first platform of its kind on Microsoft’s Azure Marketplace.

(Press release / SK)