Konduko will make events in Asia smarter

Jo‐Anne Kelleway, Info Salons’ CEO says: “Konduko is the future of digital show bags. Over the years the biggest challenge our industry faces is exhibitors not following up their leads. Konduko gives us the opportunity to put the power back in the hands of the visitor.”

The centerpiece of Konduko’s solution is the Konduko Reader. It is a small, smart proximity sensor that is installed across the venue and uploaded with valuable content provided by event organisers, exhibitors and sponsors for the visitors to collect with their smart badge.

In recent years, the event industry has seen a rapid increase in the availability of new technologies from mobile apps to proximity technologies (iBeacons, NFC): “Our view is that for any technology to succeed, a 100% of visitors must have the capability in their hands.” says Matt Harris, CEO of Konduko. “Now that we are fully integrated to the Info Salons registration platform, the combined capability will immediately allow 100% of visitors to interact with exhibitors and organisers across the entire venue, collecting speaker presentations, restaurant menus, schedules, exhibitor information, sponsor materials with a smart badge provided by Info Salons.”

Jo-Anne continues: “This ‘opt‐in’ approach dramatically improves the value of data collected across the entire event for organisers and leads captured for exhibitors.”

Andrew Holland, Managing Director of Info Salons explains: “Now that the integration is complete, we can start offering enhanced real-­‐time registration reports and visitor activity data to organisers with Konduko’s in-built NFC and WiFi capability.”

Konduko is particularly excited about the partnership: “This instantaneously takes us into China, the Middle East, Turkey and Australia and gives us access to hundreds of events per year. Now all organisers have the opportunity to use our solution with Info Salons’ established network across the region” explains Matt.

Konduko’s technology is designed in Switzerland and manufactured Germany with significant backing of the Swiss Canton of Berne’s Foundation for Technological Innovation (STI) programme and Swiss governments Commission for Technology and Innovation (CTI).