Routerank partners with BCD Travel

routeRANK is a young Swiss company which was founded in 2007 by Jochen Mundinger. In a single search, routeRANK’s unique engine pulls together an extensive list of possible routes and transportation modes that a traveler should consider in getting from point A to point B. routeRANK blends traditional sources with less traditional ones used by business travelers like public transportation routes and schedules as well as drive times and fuel prices. This gives the traveler a bigger picture of travel options. Users can lay out the journey that’s best for them – whether their decisions are driven by price, scheduling, the ability to work or sleep en route, or the trip’s environmental impact.

The solution has convinced BCD Travel, the world’s third largest travel management company. “Until now, no single solution has been able to provide travelers with commercial, public and personal transportation options so they can piece together trips as they see fit. We want to provide a travel planning alternative that gives travelers more say in how to best put together their journey while still driving bookings straight through our client’s preferred channels,” said April Bridgeman, BCD Travel SVP Strategic Marketing. ”Our partnership with routeRANK lets us complement the information currently available while adding route and mode options in a very useful way.”

First targeting customers with heavy European travel, BCD Travel will offer a planning capability that is lightly integrated with the client’s online booking tool. Agents can also be equipped with the same information to support traditional bookings. Future development efforts will target deeper integration in the online booking process and the incorporation of corporate policies and rates at the point of sale.

“BCD Travel and routeRANK share a strong commitment to customer choice. This offers powerful benefits for the customer and for the environment,” said routeRANK Chairman and Founder Jochen Mundinger. “The companies are perfectly matched as innovation partners."