Panasonic to use audio technology of a Swiss start-up

The partnership will see Soundchip SA license its advanced audio technology to Panasonic resulting in the development of a range of innovative inflight audio products for the world’s airlines and their passengers.

Mark Donaldson, Soundchip CEO, said, “Soundchip and Panasonic Avionics share an ambitious vision for the future of in-flight audio. We have co-developed break-through products such as Panasonic HD Audio and continue to invest in solutions that offer the airline passenger an in-flight audio experience second-to-none.”

“It is a natural and important evolution of our working relationship that we forge closer ties and we are thrilled to announce Panasonic as a technology licensee and a strategic partner for the in-flight audio market”, said Donaldson.

Paul Margis, President and Chief Executive Officer of Panasonic Avionics, said, “Soundchip is a unique and innovative company that delivers unparalleled, rich audio solutions. We believe that Soundchip’s unique solutions will improve our inflight entertainment offerings and enable our customers to provide enhanced travel experiences to their passengers.”

This latest development follows the companies’ collaboration in 2014 where they introduced Panasonic HD Audio – a revolutionary audio solution for in-flight entertainment, which immerses aircraft passengers in a fully digital sonic experience.

Panasonic HD Audio is the world’s first fully digital inflight audio system. It delivers an authentic, high definition sound reproduction, the way that artists intended, and features an impressive array of exciting audio features, including hybrid noise canceling, 3D surround sound, open-ear talk-through and VoiP calling.

Airline customers wishing to learn more about Soundchip and Panasonic’s collaboration, including joint initiatives such as Panasonic HD Audio, should contact Soundchip directly or their airline’s Panasonic representative.