Over the last six months, Relai has been developing and refining its offering for business clients. With the launch of its B2B platform, small and medium-sized enterprises (SMEs) can create business accounts and purchase bitcoins. The startup has already garnered the interest of around 30 enthusiastic customers.
In Europe, there exist a staggering 25 million SMEs, and an increasing number of them are recognizing the value of incorporating bitcoin into their financial portfolios. Yet, this specific market segment remains somewhat neglected, sandwiched between retail-oriented platforms like Coinbase and Bitpanda, and larger corporate-focused services such as Sygnum and Bitcoin Suisse. These corporate giants are known for their intricate, time-consuming onboarding processes and often only cater to customers with trading volumes ranging from 250,000 to 500,000. This is where fintech startup Relai steps in to bridge the gap.
The Zurich-based startup Relai presents an easy-to-use, technologically advanced platform that streamlines compliance procedures, allowing even complex companies to establish business accounts with a Swiss IBAN in just a few clicks, all within a swift 24-hour window. Starting with a trading volume of as low as 50,000, Relai accommodates businesses of varying sizes and complexities. Additionally, the platform provides invaluable educational resources and guidance, equipping companies with the knowledge and tools needed to navigate the bitcoin market effectively. This includes expert advice and support for setting up their own secure custody solutions.
As a licensed startup regulated by the Swiss Financial Market Supervisory Authority (FINMA), Relai has spent the past year building and fine-tuning its platform. The efforts have resulted in rapidly growing clientele with a collective trading volume that has already reached seven figures, a clear indicator of the high demand for Relai’s solution.
By providing a streamlined and accessible entry point for SMEs to enter the world of bitcoin, Relai is poised to revolutionize the B2B cryptocurrency market, enabling even more businesses to explore the possibilities of digital assets. This launch further expands Relai’s strategic focus to cater to both the B2C and B2B customer segments, demonstrating their commitment to serving a broader market while maintaining their high standards of security and ease of use.
(RAN)
Please login or sign up to comment.
Commenting guidelines